Track Your Extension Performance

Every new feature or listing optimization should be validated against real user behavior. Performance tracking shows you whether your changes are driving growth, improving ratings, and boosting search rankings.

Why it matters

  • Validate updates - See if a new version really improved installs, retention, or ratings.
  • Spot what works - Identify which changes drive positive growth.
  • React quickly - Catch negative trends early and adjust before they hurt momentum.

Step-by-step guide

1. Set up ranking tracking

  • Go to the Ranking card and add the keywords you want to monitor.
  • Extension Ranker will automatically check and update your Chrome Web Store search rankings for these keywords daily.

2. Track your product's performance

  • After releasing a new version, Performance charts will display a version marker on:
    • 📈 User growth trends
    • ⭐ Review and rating trends
  • This marker helps you directly connect changes in users or reviews with the version you released.

3. Evaluate & Iterate

  • If performance improves: Double down—invest more in the changes that worked.
  • If performance stalls or drops: Revisit your audit and keyword strategy, and consider further optimization.
  • Always compare before & after: Don't just look at one chart in isolation; trends make sense over time.

Next steps

  • Use insights to refine your feature roadmap and listing strategy.
  • Continue tracking over multiple versions to see consistent patterns.
  • Combine data from Performance with Ranking Audit to make informed, data-driven decisions.
  • Revisit Keyword Insights to discover new keyword opportunities and expand your reach.

Need help?

If you need assistance at any point: